Anchor texts or link lables have always been a subject within webdevelopment, that doesn’t get all the attention it deserves. In short the anchor texts can determine the ranking search engines will award to the page that’s linked to.

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Links connect all the pages on the internet with each other. It’s important that people link properly, for both visitors and search engines. Anchor texts are the visible, clickable texts of hyperlinks. But why is it so important to use quality anchor texts and what exactly are quality anchor texts? Read more »
Google’s Pagerank, every webmaster who made more out of it, knows something about it. The links on pages everywhere on the internet, form the chains that connect the pages together. Now the Pagerank is a system developed by Google to qualify the importance of a page on the internet. This is determined with the amount of links towards that specific page.

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The Pagerank of the page that links towards the specific page, is also taken into consideration. And exactly that is what lots of people think the main problem is. As many enthousiastic webmasters try to get links to their own webpages on big (and high Pagerank-) pages, large amounts of money are taken into account.
Google ‘took care’ of this problem by punishing websites that put paid links online, links that are paid for. Many websites were decreased in Pagerank and this caused a lot of buzz on the internet. Read more »
Looking at the recent hype around Joran van der Sloot and his role in the disappearance of Natalee Holloway, this seems to be one of the functions that Google is still missing. It does support searching in blogs and news sites, but when I Google for Joran van der Sloot, I find old news.

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Google could make it’s functionality just a little bigger, by implementing this function. It wouldn’t take too much effort for Google to implement, since it stores the time and date on which the page was found. It’s easy to add a single checkbox, wether or not to sort on news value (in combination with relevance, to keep the level of results high). Read more »
According to the statistics of August 2007 posted at Search Engine Land, Google covers 53,6% of the searching on the internet. That’s quite a lot, but what most people tend to forget, is that there is another 46,7% that also holds lots of potential visitors/customers.

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When you have to focus on one search engine, it’s easy to pick one. But as a webdeveloper or SEO, we can use more than one search engine. Focussing to much on Google, leaves unused opertunities at the other search engines.
Imagine a website, receiving 500 unique visitors a day. These 500 visitors are roughly 50% of the searching users on the internet. What if the other 50% could find your blog too, with the same ease as they could find them in Google? It would double the unique visitors via search engines! Read more »